Bret Oreta
Available for new opportunities

Your competitors are automating while you sleep. I build high-converting AI Agents

Your broken tech is costing you sales every minute. I build production-grade websites + automation pipelines that bring in real customers and drive real results.

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Selected work

Featured Projects

Explore a selection of my latest work—from systems to e-commerce and side projects. Every project blends innovation, robust tech, and a focus on user experience.

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CraftEx Africa – Marketing Website for Kenya's First AI-Powered Virtual Work Experience Platform
Website
CraftEx — The Craft Catalyst

CraftEx Africa – Marketing Website for Kenya's First AI-Powered Virtual Work Experience Platform

A sleek, conversion-focused marketing website built on WordPress for CraftEx — Kenya's first AI-powered virtual work simulation platform developed by The Craft Catalyst. The site communicates the platform's value to students, universities, and corporate partners, with a tabbed messaging architecture, embedded video testimonials, partner showcases, and FAQ sections.

Stackwordpress logophp logoelementor logomariadb logo
Case study

Trusted by teams who want results

A few of the brands I've helped ship faster, automate smarter, and convert better.

Services

Design-forward execution. Business-first outcomes.

If your site looks good but doesn’t convert — or your team is drowning in repetitive tasks — this is the upgrade path.

Websites That Sell

Cinematic, fast, and conversion-first marketing sites and landing pages built to turn attention into booked calls.

  • Positioning + copy hierarchy
  • Performance + accessibility
  • Analytics + SEO basics

AI Agents + Automations

Agents that handle support, ops, and data work so your team can stop babysitting spreadsheets and inboxes.

  • Workflow mapping
  • Integrations (CRM, email, APIs)
  • Human-in-the-loop safety

DevOps + Reliability

Production-ready deployments with monitoring, sane CI/CD, and guardrails so launches stay launched.

  • Secure deployments
  • Uptime + observability
  • Cost-aware scaling
See how I work
Illustration of balancing multiple workstreams

Process

A process that moves at your pace.

You get speed without chaos: clear milestones, tight feedback loops, and production-quality output.

01

Clarify the goal

Positioning, offer, and page structure before pixels — so the work has a job to do.

02

Build in modules

Fast prototypes, clean integrations, and production hardening that don’t create future traps.

03

Launch and improve

Simple documentation, monitoring, and continuous improvements without breaking what works.

See how I work

Proof, not promises

Outcomes that move the numbers.

Clean design is the entry fee. The real win is measurable growth and time saved.

2.4M
Money saved
Average annual cost reduction reported by ops-heavy teams after automation.
35%
Conversion lift
Typical improvement after rebuilding the hero, offer clarity, and funnel friction.
98%
Uptime mindset
Monitoring + guardrails so your business doesn’t go dark when traffic spikes.
15h/wk
Time returned
Automation that removes manual work without losing control or quality.

* numbers vary by business and baseline.

See the work behind them

Book a call

Book a free 15-minute strategy call.

You’ll leave with a clear plan: what to fix first, what to automate, and what to build to increase conversions.

What clients say

Sarah K.
“Bret's AI agents automated 90% of our customer service. We went from 200 daily emails to just 20 needing human review.”

Sarah K.

E-commerce Manager, XIMI Vogue

Prefer email?

Send a note with what you’re working on. I’ll reply with a clear next step.

bretoreta@gmail.com

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Open source
MIT · Vue 3 · zero dependencies

Built for the community.

pullcord-vue is a ceiling pull-cord theme switch with a real verlet rope. Grab it, pull it, and it swings back. It runs this site's theme toggle.

bun add pullcord-vue npm GitHub
Browse open source

Writing

From the blog

Practical notes on design, SEO, AI automation, and building systems that keep working after launch.

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Next step

Ready to turn your website into a sales system?

If you want premium craft without sacrificing clarity and conversions, let’s map the plan and ship it.

See the work

What you get

  • Clear messaging + hierarchy that makes the CTA obvious.
  • Speed, SEO fundamentals, and analytics that answer real questions.
  • Automation where it matters: lead handling, follow-up, and ops.